Sustainable Event Management

Duration: 4 – 6 weeks (Hybrid: Online + Practical Sessions)

Mode of Delivery: Online lectures and discussions; Practical workshops and industry case studies; Site visits to sustainable event venues (where applicable)

Course Outline:

  1. Principles of Sustainable Event Planning
    • Understanding sustainability in event management
    • ESG considerations in event planning
    • Stakeholder engagement and corporate responsibility
  2. Eco-Friendly Event Operations
    • Waste reduction and zero-waste event strategies
    • Energy-efficient venues and carbon footprint reduction
    • Sustainable catering and logistics
  3. Green Sponsorship & Branding
    • ESG-driven sponsorship and partnerships
    • Ethical marketing and consumer engagement
    • Measuring and reporting event sustainability impact
  4. Technology & Innovation in Sustainable Events
    • AI and digital tools for eco-friendly event planning
    • Smart ticketing, paperless solutions, and virtual events
    • Carbon offset strategies for large-scale events

Mode of Assessment:

  • Case Study Analysis (30%) – Review of a sustainable event best practice
  • Group Project (40%) – Designing an eco-friendly event proposal
  • Quiz & Class Participation (30%) – Understanding sustainability metrics in events